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Business Wire - UMB Bank Takes Home Equity Line to Lowest Possible Level — 0%; 0% Introductory Rate for Home Equity Line of Credit is Lowest Offer Ever in Most Markets

Business Editors

KANSAS CITY, Mo.--(BUSINESS WIRE)--April 2, 2004

UMB Bank (Nasdaq:UMBF) announced today a "financial first" in most markets -- an introductory rate of 0 percent Annual Percentage Rate (APR) for 90 days on a home equity line of credit.(a)

After the introductory period, the rate will only go up to 5 percent APR. The campaign begins this Monday, April 5.

"This is an extremely competitive rate and very few, if any, banks are offering a 0 percent introductory rate," said Peter deSilva, president and chief operating officer of UMB Financial Corporation. "Our plan is designed to help individuals who want and need to take advantage of home equity in the most affordable way possible."

UMB's UltraEquity Line of Credit has no annual fees or closing costs and the rate is offered on new lines of credit through June 30, 2004. The home equity line of credit allows for major purchases such as an automobile, home improvements or education, but at a more manageable rate than other financing options. In most cases, the interest paid is tax deductible. UMB recommends contacting a tax advisor to evaluate possible tax deductions.

"UMB is committed to being the leader in home equity loans and consumer loan needs," said R. Crosby Kemper III, chairman and chief executive officer of UMB Financial Corporation. "Our zero percent introductory rate should demonstrate that commitment."

About UMB

UMB Financial Corporation is a multi-bank holding company headquartered in Kansas City, Missouri, offering complete banking and related financial services to both individual and business customers. Its banking subsidiaries own and operate 153 banking centers throughout Missouri, Illinois, Colorado, Kansas, Oklahoma and Nebraska. Subsidiaries of the holding company and the lead bank, UMB Bank, n.a., include an investment services group based in Milwaukee, Wisconsin, a trust management company in South Dakota, and single-purpose companies that deal with brokerage services, consulting services, leasing, venture capital and insurance.

(a) No closing costs or points associated with this product. Introductory rate of 0% APR for 90 days available on new lines of credit only. Offer available until June 30, 2004. The current rate that would have applied is 5% APR. The annual percentage rate may vary. The rate on the plan will not exceed 18% APR. Property insurance is required. UMB is an Equal Housing Lender.